ADAPT or Get Left Behind: The Inner Game of Elite Leadership
In this episode of Iconic Leadership, Karissa sits down with Traci Coven, the coach athletes, parents, and leaders turn to when they’re done playing small and ready for real change.
From multi-sport athlete to corporate change strategist to founder of ADAPT Sports Lab and creator of the ADAPT System, Traci shares how resilience, adaptability, and inner-game mastery separate those who break under pressure from those who rise.
This conversation goes beyond performance—it’s about identity. Traci reveals how she reads people in seconds, rewires belief patterns that hold athletes and leaders back, and builds unshakeable confidence that lasts long after the moment passes.
If you’re navigating change, leading others, or standing at the edge of reinvention, this episode will challenge you to adapt, or get left behind.
🔗 Connect + Next Steps
✨ Connect and learn more about Traci here: Anewbreedofspeed.com
🔥 Grab your
ticket to the RISE: The Alpha Queen Experience :
👉https://rise.alphaqueencollective.com/rise-the-alpha-queen-experience-event?am_id=traci6181
👑 Ready to
elevate your leadership, sales, and identity?
Book a Clarity Call with Karissa:
👉 https://alphaqueencollective.com/claritycall15m
Traci Coven is a high-performance coach, change strategist, and the founder of ADAPT Sports Lab. A former multi-sport athlete with a background in corporate change management, Traci blends elite speed training, mindset mastery, and identity-level leadership to help athletes and leaders stop playing small and perform at their highest level.
As the creator of the ADAPT System™, she’s known for her ability to read people quickly, shift belief patterns fast, and build unshakeable confidence that sticks. Equal parts coach, truth-teller, and champion, Traci is trusted by athletes, parents, and organizations ready for real, lasting transformation.


